The Challenge
Elite Home Services faced significant seasonal business fluctuations and difficulty reaching homeowners ready for major renovation projects. Their traditional marketing approach wasn't generating consistent, high-quality leads throughout the year.
Key Pain Points:
- • Severe seasonal business fluctuations
- • Difficulty reaching renovation-ready homeowners
- • Low-value project inquiries
- • Inconsistent lead generation
Business Impact:
- • Revenue gaps during off-seasons
- • Difficulty maintaining steady workforce
- • Lower average project values
- • Cash flow challenges
The AdsNOW Solution
We implemented a multi-service campaign strategy targeting roofing, landscaping, and general contracting with seasonal optimization to maintain consistent lead flow year-round.
Multi-Service Targeting
Campaigns for roofing, landscaping, and general contracting
Seasonal Optimization
Dynamic campaigns adjusted for seasonal demand patterns
Project-Ready Targeting
Identifying homeowners ready for major renovation projects
The Results
Increase in project inquiries
Growth in average project value
In new contracts (5 months)
Year-round consistent leads
"We used to struggle in off-seasons. Now we have consistent, high-quality leads all year round. AdsNOW completely transformed our business model."
— David Thompson, Owner